We not only put safety first, but also think about making teaching materials that suit the age of the child, and we are trying to make products that are based on the feelings of the child, not the imposition of adults.

In a world where “digitization” and “virtualization” are becoming the mainstream aspects in education, our vision is to be a company that continues to focus on “things” that provide the necessary excitement for the growth of children not only in Japan but also in the world. We aim to be a company that fosters children self-independence, scientific creativity and scientific curiosity.